Portuguese Brands:
Why the Past is the Future
“A chocolate manufacturer told me the other day, ‘We’re successful today for the same reasons we had trouble ten years ago: we’re small, local, have a tiny production, are artisanal and have an old-time image and packaging.”- Catarina Portas.
An article written by Joe Ray for the Brandchannel, that you can read here.
fonte: Will it Brand
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